Social Media’s community is a huge creative hub for makeup lovers and others. It’s a good place to dip your toes into the world of makeup But it’s not the best place to learn makeup professionally.
With thousands of makeup tutorials on social media, there’s no doubt that you can learn a few useful makeup tips and tricks.
When you’re following social media makeup tutorials , you won’t receive a comprehensive education necessary to call yourself a professionally trained makeup artist.
That’s because the social media’s beauty gurus aren’t on the platform to be educators! They are rather called influencers who focus on sponsored products and advertising as well as how many followers they can get. Their makeup looks translate well on camera but don’t hold up in real life. They offer little substance when it comes to actually teaching professional techniques. What social media will do is help you develop bad habits!
For example, you may have seen some tutorials where the influencer uses her mouth to blow powder off her brush. This is very unhygienic! Bacteria or viruses will then get passed on to the skin of the client, leading to acne, possibly an eye infection or an ilness! Hygiene is an essential part of being a professional makeup artist. But influencers are more concerned about attracting viewers and making their videos look interesting visually, they don’t have enough time to cover everything, and therefore very often crucial information is missed that their audience will never get to know about.
When you’re following social media makeup tutorials, you won’t receive expert feedback from a professional make-up instuctor who is working in the industry. Without any personal guidance, it’s difficult to tell if you’re on the right track.
Here’s what else social media won’t teach you:
1- Makeup theory
2- Basic application techniques
3- How to adapt a look for a diverse clientele.
4- Safety and hygiene.
5- Tests and practical assignments.
6- Providing you with helpful feedback and personal guidance, to tell you’re on the right track.
7- There’s one other thing you need to succeed: encouragement!